Who it's for

Three kinds of creator business. One B2B ID.

Creators and influencers, media brands and publishers, and the distribution partners who carry their work all do business on B2B.ID. Each uses the same B2B ID for very different outcomes.

Create Your B2B ID

Free to create · Takes a few minutes · Works across the whole B2B.ID platform

Creators & Influencers

Turn an audience into a business brands can find, request and book.

  • Get brand deals
  • Find sponsorships
  • Discover campaigns
  • Build brand partnerships
YouTube creatorsTikTok creatorsInstagram creatorsLinkedIn creatorsX / Twitter creators+10 more
How creators use B2B.ID

Media Brands & Publishers

Sell inventory, license content and partner with other media as a business.

  • Sell sponsorship inventory
  • Syndicate and license
  • Build brand partnerships
  • Partner with creators
Online publicationsNiche media brandsNewsletter businessesPodcast networksCommunity-run media+1 more
How media brands use B2B.ID

Distribution Partners

Be the partner creators and brands find when they need reach, placements or performance.

  • Offer distribution
  • Build affiliate partnerships
  • Receive briefs
  • Refer and get referred
Guest-posting & placement servicesLink-building & PR distributionAffiliate marketers & networksCPA & performance marketersSyndication & content networks+1 more
How distribution use B2B.ID
Side by side

Same platform, different business

What each audience comes for, lists and does business with. Every row is a page on this site.

 Creators & InfluencersMedia Brands & PublishersDistribution Partners
Comes here toget brand deals, find sponsorships, discover campaignssell sponsorship inventory, syndicate and license, build brand partnershipsoffer distribution, build affiliate partnerships, receive briefs
Lists on the B2B IDSponsored content, Integrations, UGC production, Ambassador programsSponsorship packages, Sponsored series, Content licensing, SyndicationEditorial placements, Syndication, Affiliate promotion, Performance campaigns
Does business withBrands, Agencies, Publishers, Fellow creatorsSponsors, Agencies, Creators, Other publishersCreators, Brands, Publishers, Agencies
Typical typesYouTube creators, TikTok creators, Instagram creators, LinkedIn creatorsOnline publications, Niche media brands, Newsletter businesses, Podcast networksGuest-posting & placement services, Link-building & PR distribution, Affiliate marketers & networks, CPA & performance marketers
Start withBrand Deals Sponsorships Distribution

Whichever one you are, the first step is the same.

Create your B2B ID, state what you offer and who you work with, and let the businesses that fit come to you.

Create Your B2B ID

Free to create · Takes a few minutes · Works across the whole B2B.ID platform