Question 1

What is B2B.ID?

Accepted Answer

B2B.ID is the B2B platform where businesses find, hire, sell to, partner with, refer and recommend each other. creators.b2b.id is the creator vertical: the same platform and the same account, explained for creators, influencers, media brands and distribution partners.

Question 2

Is this a creator marketplace, a talent agency or a community?

Accepted Answer

None of the three. Nobody represents you or bids your rate. There are no rooms or feeds to keep up with. B2B.ID is a platform on which your creator business has an identity, is discoverable by other businesses, receives requests and builds a record.

Question 3

Who is B2B.ID for Creators built for?

Accepted Answer

Three kinds of creator business: creators and influencers on any platform (YouTube, TikTok, Instagram, LinkedIn, X, Twitch, podcasts, newsletters, blogs); media brands and publishers that sell attention and license content; and distribution partners such as networks, syndicators and affiliate or performance publishers.

Question 4

Do I need a large audience?

Accepted Answer

No. Businesses on B2B.ID search by category, market, format and offering, not by follower count. A clearly stated niche and a requestable offering matter more than reach. A small, specific audience is often exactly what a brand is filtering for.

Question 5

Is creators.b2b.id a separate product from b2b.id?

Accepted Answer

No. Everything you create here is created on b2b.id. The Create Your B2B ID button takes you to the platform's sign-up; this site exists to explain the platform in creator terms.

Question 6

What exactly is a B2B ID?

Accepted Answer

Your business identity on B2B.ID. It states what you offer, who you work with, how a business starts working with you, and the record of partnerships, referrals and recommendations you have built. It is written for buyers rather than followers.

Question 7

How is it different from my social profile or media kit?

Accepted Answer

A social profile shows reach and content to an audience. A media kit is a static, self-reported document for one pitch. A B2B ID is live, requestable, discoverable by businesses and backed by a record other businesses wrote. It complements both; it does not replace your channels.

Question 8

How long does it take to create?

Accepted Answer

Minutes. The core is a description of your business in a buyer's language, your offerings, the categories you take and how to start. You can refine it any time.

Question 9

What should I list as offerings?

Accepted Answer

Whatever a business could buy from you: sponsored integrations, dedicated videos, host-read packages, newsletter placements, branded series, UGC production, licensing, event appearances, consulting. Specific offerings get specific requests.

Question 10

Can I use my B2B ID outside the platform?

Accepted Answer

Yes. It has one link. Put it in your bio, show notes, newsletter footer, media kit and email signature so inbound interest from anywhere lands on a page a brand can act on.

Question 11

How do brands find me on B2B.ID?

Accepted Answer

Through Find, the platform's business search, and through opportunities they post. Brands, agencies, media brands and distributors filter by category, market, format and offering and review B2B IDs that match. A complete B2B ID is what makes you appear.

Question 12

What is a request?

Accepted Answer

A structured approach from a business to your B2B ID, with the deal type, brief and timing attached. It replaces the DM or contact form. You accept, decline or counter; nothing is agreed without you.

Question 13

What are opportunities?

Accepted Answer

Brand deals, sponsorships, campaigns, partnerships and distribution needs that businesses post when they are looking for a fit. You discover them sorted by relevance to your B2B ID and respond as a business.

Question 14

What is the difference between a brand deal, a sponsorship and a campaign?

Accepted Answer

A brand deal is a paid engagement for content or endorsement. A sponsorship is recurring or inventory-based presence in your show, newsletter or channel. A campaign is a time-bound brand initiative with a brief, budget and dates, often across several creators. All three start on B2B.ID as a request or an opportunity.

Question 15

Does B2B.ID negotiate or set my rates?

Accepted Answer

No. You set your terms and negotiate directly with the business. The platform gives the deal a structure and a record; it does not sit between you and the brand.

Question 16

Can I find sponsors for a podcast or newsletter specifically?

Accepted Answer

Yes. List your sponsorship inventory as offerings (host-reads, presenting sponsor, newsletter slots, season packages) and state your categories. Sponsors searching by format and category will find you, and you can respond to sponsorship opportunities directly.

Question 17

What kinds of partnerships can I set up?

Accepted Answer

Brand partnerships (ongoing work with a brand), creator partnerships (co-productions, cross-promotion, shared inventory), affiliate partnerships (commission or revenue share) and distribution partnerships (networks, syndication, licensing, new markets). Each is proposed, accepted and recorded on both B2B IDs.

Question 18

How do referrals work?

Accepted Answer

When a brief fits another creator better than you, you refer it to their B2B ID. When a business you work with needs something you don't do, they can refer you. Referrals are recorded on both sides, so giving and receiving them builds your record.

Question 19

What is a recommendation and how do I get one?

Accepted Answer

A named endorsement from a business you have worked with, recorded on your B2B ID. After a deal, ask for one; the platform's Recommend Me capability is built for exactly that. Recommendations are attributed, so you cannot write your own.

Question 20

Is my network on B2B.ID a community?

Accepted Answer

No. Your network is the set of businesses connected to your B2B ID through partnerships, referrals and recommendations. It is a business asset built from deals done, not a group you join.

Question 21

I run a media brand or publication. Is this for me?

Accepted Answer

Yes. A media brand's B2B ID lists its inventory, formats, audiences and licensing terms as offerings, so advertisers, agencies and other media businesses can request them. Partnerships cover content licensing, co-productions and syndication.

Question 22

I am a distribution or performance partner. How do I use B2B.ID?

Accepted Answer

State what you distribute, where, and on what terms. Creators and brands looking for reach, placements or performance find you in Find and through opportunities; distribution partnerships are proposed and recorded like any other.

Question 23

Can a creator find distribution partners here?

Accepted Answer

Yes. Networks, syndicators, publishers and platforms have B2B IDs too. Search by market and format, send a partnership proposal, or respond to a distribution opportunity.

Question 24

What does it cost?

Accepted Answer

B2B.ID's published pricing is $0 to join, with a commission only when a deal closes on the platform. Creating your B2B ID, being found, receiving requests and building your record are free. The rate itself is published on b2b.id.

Question 25

Do I need a card to sign up?

Accepted Answer

No. Sign-up does not ask for payment details.

Question 26

Can I cancel or delete my B2B ID?

Accepted Answer

Yes, from your account on b2b.id. Cancellation and refund terms are in the refund policy.

Question 27

Where is my data held?

Accepted Answer

On the b2b.id platform, under the B2B.ID privacy policy. This site is a public information site and does not hold your account.

Questions creators ask before creating a B2B ID.

The platform

Your B2B ID

Brand deals, sponsorships and campaigns

Partnerships, referrals and recommendations

Media brands and distribution partners

Pricing and account

The rest is easier to see than to read about.